Ugly women and men facing the issue of beautyFrom ugliness to beauty – nothing can be more representative than examples. If you look it up on the Internet, you’ll see just how difficult it is for people to reach that artificial billboard look. It takes an immense number of people around you and a great amount of work to get to the point of looking perfect. Are ugly women an issue? No problem about it. With today’s modern technology, terms like “ugly” and “beautiful” lose their meanings. Let’s take a random example. We have a model of no extraordinary beauty: imperfect skin, harsh features – definitely not your billboard type. Within a few hours, a series of make-up tricks help experts enhance her appearance. It starts by concealing any imperfections of the skin, as well as correcting any flaws related to her facial traits (plenty of foundation). Next, her eyes are highlighted in order to make them appear bigger. Then follows a spectacular hairdo, of course, and voila. However, even though anyone would already be looking pretty good by now, there’s always room for a bit of exaggeration. So the image is altered in Photoshop: bigger eyes, plump lips and a longer neck. The following day, she’s already on dozens of billboards. Nobody’s saying that companies are using ugly women and ugly men for photo shoots (although you never really know). Still, the same technology, when taken to extreme, can do wonders. But then again, what use is there in modifying a simple photo, when it can’t modify your real appearance? At the end of the day, people find themselves as bearers of some of the most painful and absurd processes in order to pass from the status of ugly men or ugly women to that beautiful individuals. Recently, there has been a lot of fuss around unattainable beauty standards imposed by beauty pageants, magazines and TV-shows. Apparently, not only do these kinds of over-promoted stereotypes affect American girls and their self-confidence, but certain ethnic problems have